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Like my writing style? I'm available for hire!
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Web Copy & Product Descriptions
Have an online shop or catalog? I'd love to help out by contributing my copywriter skills. I have a knack for descriptive language, an eye for detail, and a knowledge of search engine optimization (SEO) techniques. A product description can make the difference between a customer clicking "Add To Cart" and leaving the page. Without one, potential customers may be left with unanswered questions. My goal is to highlight the product features in a way that entices without being pushy or phony.
If you're using product descriptions you've copied and pasted from the manufacturers or elsewhere, search engines are marking your website for duplicate content and subtracting points from your pagerank. Fresh, unique product descriptions with carefully chosen keywords will improve your website's standing in search engines and increase traffic to your site from customers specifically seeking your product.

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Blogging
If you have an online shop, you need a blog. A well-executed blog will keep your customers engaged and informed about upcoming products while driving search traffic to your site. Unfortunately, blogging is very time-consuming. That's where I come in. I can build a blog from scratch or take over an existing blog so you can concentrate on other aspects of the business. See sidebar for examples of my professional blogging.

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Social Media Management
I'm available to handle Twitter, Facebook, and other social networking sites. As a social media manager, I've been able to bring my clients' Twitter followers from less than 100 to over 1000 within weeks. I stay on top of social media trends, and have introduced my clients to what is in my opinion the hottest social media right now with proven potential for gaining thousands of engaged followers quickly. I approach social media with a marketing perspective, and I'm responsible for grassroots advertising pushes that have directly resulted in sales for my clients.

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Marketing Strategy & Implementation
I have lots of creative marketing ideas I'd love to share with you! My clients can tell you I'm very much into brainstorming, and I have enough experience to know what works, especially in the realm of giveaways and product placement with bloggers.

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Email Blasts
I have experience with using Mailchimp to send out newsletters, discounts, and press releases. I don't advertise myself as a graphic designer, but I am one. I combine my talents for design and copy with marketing savvy to make effective email blasts.

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Relevant Experience
Current Clients

Wiloh - Ecosocial Apparel (http://www.wiloh.com) July 2010 - Present - Brand strategy, marketing strategy and implementation, social media management, blog administration, miscellaneous copy and graphic design.
Gadfly Dreams (http://gadflydreams.com) October 2010 - Present - Brand strategy, marketing strategy and implementation, online shop administration, product descriptions, social media management, blog administration.
Mobius Lounge (http://mobiuslounge.com) February 2011 - Present - Marketing strategy, product descriptions, social media management, blog administration.

Personal Projects

Personal Style Blog, Annie Spandex (http://anniespandex.com) June 2008 - Present - Recognized as one of the world's top 100 influential bloggers by Sparkah, a marketing website, and listed as one of the top 25 fashion blogs with the most comments by PR Couture. See Selected Press Features & Interviews.
Founder & Administrator of Indie Style Media (http://indiestylemedia.com) September 2009 - Present - Indie Style Media is an ad network and banner exchange serving over 175 independent fashion bloggers and entrepreneurs.

Selected Collaborations

Shopbop (http://shopbop.com) via Branding Brand (http://brandingbrand.com) November 2009, May 2010, December 2010 - Promotional giveaways on Annie Spandex.
REVOLVEclothing (http://revolveclothing.com) January 2010 - Featured guest blogger on the REVOLVEclothing blog.
Karmaloop (http://karmaloop.com) December 2009 - Series of promotional giveaways on Annie Spandex and a shopping guide of Annie's favorites featured on Karmaloop.com.
80%20 Shoes (http://8020nyc.com) May 2009 - Promotional giveaway on Annie Spandex.
Handbag.com (http://handbag.com) September 2008, March 2009, September 2009 - Promotional giveaways on Annie Spandex.

Education

University of Kentucky 2007 - M.S., Ed.S. Psychology
Western Kentucky University 2003 - B.A. Psychology/Writing